What is Google Ads (PPC Advertising)?
Google Adwords is paid advertising on Google when a user receives an advertisement on a search page that is relevant to the search query he used. The first four lines that a user sees in a search are contextual ads.
How Google Ads Work?
Messages issued by Google search engine (and its partner sites), on the Youtube channel, targeted has a wide range of opportunities to “target” the audience you need by geography, age, interests, purchasing power, and many other indicators.
Careful elaboration of the structure of advertising campaigns, individual ad groups. Adjust performance indicators based on ROI, e-commerce sales indicators, marketing budget, customer-side sales accounting system.
Attention to Detail
A good Google Ads services agency carefully process each ad group and adjust performance metrics. Increased attention to the specifics of the business: narrow thematic inquiries, reductions, inquiries related to the regions of the company.
Experience and Expertise
Many years of experience in the field of e-commerce. Scaling of advertising campaigns with a guaranteed forecast of changes in performance indicators. Comprehensive campaign strategies with keyword tracking.