➤ SEO optimization is aimed at users who are looking for information about services or products in search engines.
➤ They enter a key query and get tens and hundreds of thousands of results sorted by relevance.
➤ The main task of the optimizer is to make sure that the pages with useful information come to the top positions and are firmly attached to them.
➤ It is the process of optimizing a web page to meet the qualifications of a search engine (mainly Google) giving it all the support to help in ranking the web page on top of the search engine results according to the queries used by the searcher.