What’s the secret to winning at SEO in 2020?
If you want to outrank your competition, there are three things you will need:
You know you want to excel in them all. And luck is already on your side!
You have found this SEO Strategy Guide for 2020 with actionable tips for all here.
If you want to outrank your competition, there are three things you will need: the best content, the best content distribution plan, and the best site optimization.
The web has a content problem. There’s just too much of it.
Search Google for literally anything, and the total number of results will be in the hundreds of millions – and it’s an everyday thing.
What’s more, nobody expects all of those results to be good.
However, users expect to see something good on the Page 1 of Google.
Can you imagine digging through those millions of results to find only a dozen that deserve to be displayed there?
That’s what Google does every day, over 79,000 times per second.
Now, users might not occupy themselves with how Google is getting it done. But you, as a website owner, are different: you need to know the ins and outs of online search because you have content to promote.
How does Google decide which pages deserve to be at the top?
There are over 200 major ranking factors, but it all boils down to one thing: who’s the best at being helpful to users. Or, in SEO terms, at satisfying user search intent.
So how do you pull that off?